As the face of the Abuletic brand, he blends drumming, storytelling, and folklore to keep African traditions alive while introducing them to new audiences.
With the ability to play over 35 African drums, Adeniyi’s performances go beyond entertainment, they serve as educational and therapeutic experiences that highlight the depth of African heritage.
Adeniyi was a key figure recently at Cultural Values, an event organized by DEEN CONSULT SERVICES in conjunction with TACC at The African Cultural Centre, Aylesbury, London.
According to Adeniyi “the event emphasized the importance of African storytelling, traditions, and cultural identity, drawing participants from various backgrounds to engage with the richness of African heritage.”
During his session, Adeniyi demonstrated how African drums serve as instruments of communication, spirituality, and community bonding.
Attendees experienced firsthand the symbolic and historical significance of drums such as the Dùndún (talking drum), Batá, Gángan, Omele, and Sakara.
Adeniyi’s performance not only entertained but also educated the audience on the deep-rooted values embedded in African music and folklore.
Continuing his mission to share African cultural heritage, Adeniyi led an interactive drumming session at ALẸ ASA, a cultural night packaged by DAC Promotions at Palace Café, Northampton.
The session was a hands-on experience, allowing attendees to not only witness traditional Yoruba drumming but also touch and play the instruments themselves.
The event highlighted drumming as a form of therapy, showcasing how rhythmic beats can help with stress relief, mindfulness, and emotional healing.
By immersing participants in the rhythms of African percussion, Adeniyi created an environment where people could connect with African music in a deeply personal way.
In his remarks, media and culture commentator, Olalekan Otun described “Adeniyi Olusola Morolahun’s contributions to African cultural preservation and promotion have extended beyond performances,” he stated.
“Through the Abuletic brand, he continues to advocate for African music, storytelling, and drumming traditions, ensuring that these art forms remain relevant and appreciated across generations.”
In his words, Olalekan Otun noted that, “ Adeniyi has expands his reach through performances, workshops, and international collaborations, and remains a leading voice in promoting African identity and heritage on the global stage."
Issuer
Mr Otun Olalekan
Director Media,
Minds & Brains Ltd, Media Independent
Mobile : 0803-302-8090.
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